QC Malt on Bloomberg Business List of Artisanal Wine Coolers

Hard lemonade

The Classic: Zima
The Upgrade: Quaker City Malting Co. lemon shrub, $10.99 for a six-pack of 12-oz. cans at Philadelphia-area Whole Foods stores

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A shrub is a Colonial-era beverage made by blending fruit syrup with vinegar, which Quaker City mixes with beer to create its tart, toasty hard soda. “I’m a history nerd,” says Quaker City founder Steven Grasse, the man behind Sailor Jerry and Hendrick’s. “My idea was to take recipes from America’s historical past and then art direct them in an industrial style.” Grasse started small last fall, testing lemon shrub and its sibling, Old Dutch, a hard root beer variant, in the Philly and Denver markets. Thanks to a partnership with Diageo Plc, distribution will expand this year.

Read the whole list: https://www.bloomberg.com/news/articles/2017-03-15/wine-coolers-are-back-this-time-they-re-artisanal