News and Press

Foobooz Excited about the Complex Taste of SAGE

08/16/2012
Case Study Image

Oh, those crazy cats over at Art In The Age… First they get us to drink boozy rootbeer party juice. Then it’s liquid gingersnaps. Then they find a use for rhubarb that doesn’t involve someone’s grandma making a pie. And now they’re back again with SAGE which, weirdly, tastes just like Froot Loops.

Oh, but I kid. No, SAGE is a “garden gin” and tastes, as you might expect, like sage. And thyme. And rosemary, lavender and fennel. It tastes like drinking an entire herb garden and, according to the Art In The Age website, like the “grace and elegance of post-colonial, pre-industrial America.” And I’m sure we all know exactly what that tastes like.

All you cocktail freaks can start organizing your zesters and atomizers now. Sage is due to hit the shelves in Pennsylvania on August 25th

Thomas Jefferson? English gardening? The Declaration of Independence? Yup, totally not weird at all.

Read more

SimpleCocktails.Com Suggests Cocktail Pairings with Spodee

08/14/2012
Case Study Image

 

IT’S SPODEE!

Spodee is a brand new wine-based drink, combining red wine with moonshine, garden herbs, and a little chocolate, to end up with a very unique fortified wine. Like vermouth or port, combining the wine base with a higher-proof spirit makes Spodee more shelf-stable, as wine alone would spoil a few days after opened.

Spodee comes in a old-timey milk bottle and one of the signature drinks is “Spodee and Sody,” mixing Spodee with your soda of choice. The company recommends using a 1:1 ratio of Spodee to soda, which is good, but most folks who tasted it with me felt that a ratio of 1:4 Spodee to soda was better.  The chocolate is the primary flavor you’ll taste, ending up with a Chocolate-Coke-type drink. You can see why Spodee’s clever marketing is a throwback to soda fountains and diners. There are even a few breakfast recipes with Spodee, like the Rise and Wine or Spodee and Joe.

Spodee retails for about $9 in a half-liter jug.

 

Read more

DrinkingMadeEasy.Com Spotlights Spodee and Its Authentic Style

08/14/2012
Case Study Image

Spodee

Just add soda to this depression era concoction to get transported to the days of speak easys and untouchables. What is it? Monshine and country wine mixed in the right proportions to give a little kick and served in a milk bottle for authenticity.

Read more

Philebrity.Com Checks Out Some Art with AITA at the Sub Pop Show

08/14/2012
Case Study Image

This Evening: It’s Probably Going To Keep Raining, Does That Count?

>>> Since you’ll likely want to be indoors, why not check out some art? We’d highly recommend The Happy Show at ICA, but that totally closed a few days ago. So get some ideas here, and we’ll suggest the Sub Pop Show at Art in the Age.

Read more

Beekman 'Gartends' with Spodee, Mavea, and Sailor Jerry

08/13/2012
Case Study Image

Klaus is tired. He’s been on the road for the past two weeks. Klaus spent a sleepless week in New Orleans for Tales of the Cocktail, then Klaus traveled to Columbus, Ohio- where he reveled in his German heritage and the resident’s legendary thirsts. If you remember your history books, the Columbus, Ohio area is famous for the plethora of Germanic people who live and work in the region. Klaus, if you also remember is a German Drinking Gnome from the 1930’s. He missed being around his German friends and reveled in the satisfaction that only comes with drinking rather heavily.

Read more

Philly.Com Drink Themselves Healthy with AITA Spirits

08/09/2012
Case Study Image

IT'S AUGUST, and your garden cup overfloweth.

 

Tomatoes, herbs and cucumbers are coming at you fast and furious; the farmer's markets and community-supported agriculture boxes are bursting with fresh produce, beautiful berries and heirloom veggies. If you're feeling like Lucy trying to keep up with the bonbons at the chocolate factory, here's a thought: Why not try drinking some of those fruits and vegetables for a change?

 

Although virgin juicing is one way to go, expert bartenders are finding plenty of inspiration in the garden, using seasonal produce to create cocktails that brim with fresh summer goodness.

Read more