QCM News

The Daily News features AITA

Fri, 03 Feb 2012 00:00:00 -0500

Exhibitions: Poster Girls

First ladies might not be the new "It Girls". bu right now, they're definitely the "It women". See: The hubbub around Michelle Obama's every style choice, the Smithsonian's swanky new exhibition of first lady fashions, and "The American Alliance of Unpaid Servants," an exhibition of posters quoting the wives behind the presidents by Wayne letterpress studio Two Paperdolls. The show opens tonight in Old City's hipster-chic Art in the Age of Mechanical Reproduction, and includes century old letter presses and later this month, card-making workshops.

Art in the Age of Mechanical Reproduction, 116 N. 3rd St., opening 6-8pm tonight, through February 29. Free. 215-922-2600.

Daily Candy features AITA

Thu, 02 Feb 2012 00:00:00 -0500

The Weekend Guide

Philadelphia Events and Diversions

Vote yes.

SEEâï¿½¨The American Alliance of Unpaid Public Servantsâï¿½¨What: Two Paperdolls created a series of posters that pay homage to the presidents’ wives. âï¿½¨Why: Lord knows the ladies of the White House deserve some props. âï¿½¨When: Thru Feb. 29. Opening, Fri., 6-8 p.m.âï¿½¨Where: Art in the Age of Mechanical Reproduction, 116 N. Third St. (215-922-2600).

Dolan Geiman blog features AITA

Tue, 31 Jan 2012 00:00:00 -0500

Shooting Gallery: Art in the Age

Art in the Age of Mechanical Reproduction is a Philadelphia -based artist collective championing the the ideals of fine craft and intellectual rigor. Through their website, social communities and, most of all, their flagship store, Art in the Age promotes “thought-provoking products of real cultural capital.” Their name comes from the title of Walter Benjamin‘s famous 1936 essay, “The Work of Art in the Age of Mechanical Reproduction,” in which Benjamin laments the advent of image reproduction and the loss of “aura” or awe for a single work of art.

Art in the Age also makes the absolutely delicious liquor ROOT, an organic spirit distilled from U.S. sugar cane with flavors inspired by pre-temperance alcoholic Root Tea (sassafras, sarsaparilla, etc.). Find it here.

Today's Woman features Mavea

Sun, 29 Jan 2012 00:00:00 -0500

Give up the plastic bottle! Keep the water

If you’ve used a Brita filter pitcher before, then you’ll love the Mavea. Mavea is a German company that started in 2007 and it is family owned.

It used be a part of the subsidiary of the BRITA Group. More than 40 years ago the parent company, BRITA GmbH, invented pour through water filtration and the water filter jug. Today it is one of the most renowned producers in the optimization of drinking water worldwide.

Now keeping up with standards, Mavea has released their own line of Pitchers with filtration systems.

Elemaris 2.4L

Elemaris XL 3.5L

Marella XL 3.5L

All Mavea water pitchers are very stylish. They all come with a comfortable handle, and none slip base. They also have that convenient automatic poor through lid to make it easy to top off the water pitcher before placing it back in the fridge.

Mavea Water Pitchers also have a 3 way water measuring meter. It measures volume of water, water quality and when it’s time to change the filter.

Mavea Water Pitchers come certified by the WOA against NSF/ANSI Standards 42 and 53. This means they have been tested to reduce: Chlorine & Odor, Heavy Metals, Agricultural Chemicals, Industrial Pollutants and Limescale.

MAVEA is the only water filter company that offers a comprehensive filter recycling program. Consumers can easily recycle used filters at recycling bins located in participating stores, or by sending them directly through the mail at MAVEA’s expense.

One of the key benefits of Mavea water pitchers is it’s made from environmentally safe material, so there is no need to worry what may be leaching into your drinking water.

We’ve been using our Elemaris XL for over a week now. The self-opening and closing lid works well. The handle is sturdy and comfortable when pouring water. We also have found that not only does our water taste better- helping to eliminate some of the awful chlorine taste, but we’ve saved money as well.

There is no longer a need for us to purchase bottle water. A Canadian study showed that a 1 litre brand name bottle of water at $2.50 is 3,000 times more expensive than the equal amount of municipal tap water.

Each MAVEA water filter equals approximately 300 bottles of water–without the associated waste.

Mavea is on Facebook & Twitter so be sure to check them out! Also subscribe to their blog for lots of useful information!

Website: http://www.mavea.com

Country Living blog features Mavea

Sat, 28 Jan 2012 00:00:00 -0500

Mavea Water Filtration Pitcher Review

Lately, I have been on a water journey. Meaning I want to do my part to reduce the waste plastic bottles leave on the Earth. I want to drink for refreshing, eco-friendly and deliciously crisp water. I was super excited when I was given the chance to review the Mavea water filtration pitcher. I received the Elemaris model which comes in 2.4L and 3.5L sizes and well as a choice of black or white. I was super excited to try this product, not just for me, but I mainly use this item for my little girls water for her formula mix.The Mavea Elemaris offers alot of amazing features which are very benefits!

1. Style - Featuring an efficient European design, the Elemaris is designed to fit into the side door of your refrigerator so space is saved. No one likes digging through a jam packed fridge and I am no exception so I was very excited with this feature. It also looks amazing and I always smile when some one looks in my fridge to see my beautiful water pitcher.

2. Convenient - Yes, convenience! This sleek water pitcher has yet another useful feature, you don't have to remove the lid to fill it up, yes! The flow of water opens the little door on the top automatically so you don't have the hassle of a messy lid. The lid automatically closes when the pitcher is full.

3. Smarts - Yes, this beautiful pitcher offers a digital gauge which lets you know when the filter needs checked, another time saver. No one wants to bother with keeping up with the little things, so again, this nifty feature is all around great. On top of this, the Elemaris has a rubber bottom so you don't have to worry about it slipping and spilling into your fridge.

At just $31.99 this is a very economical and efficient product. Go get one!

You can also connect to via with their BLOG, FACEBOOK, and TWITTER!

Free People blog features AITA

Fri, 27 Jan 2012 00:00:00 -0500

Free People Walnut Street Opening

Yesterday I left work around 5pm to head to our brand new store on Walnut Street in Philadelphia. We were having a private celebration for home office employees, family and friends before the doors officially opened this morning. From the moment I walked through the carved wooden door, I felt like I was in a very special place. If you live in the area, I definitely recommend making the trip to see the store in person – but if not, I hope these photos can do it some justice!

Yummy food from Steven Starr Restaurants and Root, Snap & Rhuby drinks from Art in the Age – the Root and ginger beer was to die for!

Mint Loves Social Club blog features ROOT

Fri, 27 Jan 2012 00:00:00 -0500

{friday cocktail: the root rx}

Our friend Josh recently told us about these new liqueurs by the small company on the East Coast called Art In The Age. They currently only produce three flavors; Root, Rhuby and Snap. This stuff is not easy to find, currently it is only sold in two locations; the Cask online store and ONE store in Southern California, Hi-Times in Newport Beach. Lucky for us, we spend time in Orange County often and picked up a bottle of Snap and Root before the holidays. After playing around with a few different recipes, we decided on this one for today's post.

The Root Rx:

1 oz. Famous Grouse

1/2 oz Root Liqueur

1/2 oz. Domaine de Canton

1 oz. lemon juice

1 barspoon Oban Scotch

Shake Famous Grouse, Root, Domaine de Canton & lemon juice in a cocktail tin with ice. Strain over ice into an old fashioned glass. Float Oban scotch on top.

Cheers!

SeriousEats.com features ROOT, SNAP, and RHUBY

Wed, 11 Jan 2012 00:00:00 -0500

That's the Spirit: Art in the Age Root, Snap, and Rhuby Liqueurs

Q: What do a Native American medicinal herbal drink, lebkuchen, and a legendary (if possibly apocryphal) tea brewed by Benjamin Franklin have in common?

A: They've all served as the inspiration for unique and exciting liqueurs from Art in the Age of Mechanical Reproduction.

Root, Snap, and Rhuby liqueurs are the latest spirited brainchildren of Steven Grasse. Steven is no newcomer to the world of big booze—he's the man who created Hendricks Gin, Sailor Jerry Rum, and oversaw the rebranding of Narragansett beer. Tired of being pigeonholed into traditional liquor categories and looking for a new challenge, he turned to Pennsylvania history and found his muse. So far Steven has released three organic spirits with AtA, and true to form, each story is nearly as rich and flavorful as the spirit it imbues.

Root

When the early settlers were introduced to a medicinal blend of herbs and spices by Native Americans, they dubbed the concoction "root tea." Mix some enterprising brewers and the lack of readily available potable freshwater, and root beer was born. Flash forward a few centuries and countless variations of the drink, distill it, and voila: Root! Although it doesn't contain sassafras root (now thought to be carcinogenic), Art in the Age has captured the flavor profile with 13 organic ingredients: wintergreen, spearmint, cinnamon, clove, cardamom, allspice, birch bark, anise, smoked black tea, lemon, orange, nutmeg, and sugar cane. It tastes pretty much like you'd imagine—boozy root beer liqueur with a complex herbal kick. Though not syrupy, it is definitely a rich digestif, drier than Jägermeister but sweeter than Fernet Branca. It makes a killer spiked root beer float!

Snap

While lebkuchen is not a new world innovation, the Pennsylvania Dutch popularized the German treat throughout the colonies. The blackstrap molasses used to sweeten these cookie/cakes was viewed as very "ethnic" and unsophisticated when contrasted with the refined sugar which dominated transatlantic trade and represented progress in food technology. However, the depth of flavor in molasses is indispensable to the lebkuchen, and thus is the central ingredient in Art in the Age's spirited interpretation. Cinnamon, clove, nutmeg, rooibos tea, ginger, brown sugar, and vanilla round out the recipe. Sweeter and thicker than Root, it's a rummy spice cake in a glass. The ginger isn't as prominent as I would like, but the vanilla and cinnamon play well with the dark molasses sweetness (if you're looking for a little more ginger, try making your own ginger liqueur!). I think Snap is a bit too sweet to drink on its own, but it would add a fun twist to a Dark and Stormy and could replace spiced rum in your favorite rum cocktail.

Rhuby

Benjamin Franklin, among a few other things, was an avid botanist. He was the first to bring rhubarb seeds back to the new world from the other side of the pond. His friend John Bartram was the lucky recipient, and they supposedly brewed a delightful herbal tea from the red vegetable and a few other herbs from his garden. Art in the Age has re-imagined that mythical tea as a garden liqueur. Rhubarb, carrots, beets, lemon, petitgrain, cardamom, pink peppercorn, coriander, and vanilla flavor the cane sugar spirit, and the result is intriguing. It's unlike any other spirit I know of—light and piquant, with an herbal, peppery bite, yet slightly sweet and earthy on the finish. Try a RGT—rhuby, gin, and tonic for a refreshing botanical cocktail.

Have you tried these bottles? What did you think?

Rambling Reviews features Mavea

Wed, 11 Jan 2012 00:00:00 -0500

Mavea Review and Giveaway

Gosh... Last night I must have drank a gallon of water. Normally, I am not big on it. Confession - I am super addicted to Mountain Dew. But when I have a cold, nothing feels better on my throat than clean cold water. The lovely folks from Mavea sent me a really pretty, and very nifty Elemaris pitcher. See the picture? It looks even prettier in person.

It fits so nicely in my fridge door and I love the Mavea meter, with it's 3-way measurement that lets you know when it is time to change the filter. The handle is slip proof, and there is a handy flap at the top so you do not have to dissasemble to fill.

Personally, I feel there are so many pro's about owning your own filtration system and filter. It is more eco-friendly that using up jug after jug of water from the grocery store. It is more cost efficient as well! At my house we could spend over $90.00 on bottled water a month, when one filter will last several!

D also enjoys it. Because of the slip proof handle, him and his bad boy self can pour his own water. And he is really proud!

Want me to get to the good stuff !?

Mavea has generously given me an extra pitcher for one of my lovely readers!

Wan't to know how to win?!

It is simple!

After becoming a GFC follower, leave me a comment after checking out Mavea's website and let me know something you learned.

Extra Entries?! Always!

Follow Mavea on Twitter @InspiredWater

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Check out their blog - Inspired Water

City Paper features AITA

Fri, 06 Jan 2012 00:00:00 -0500

First Friday: "Cultivating the Cocktail" @ Art in the Age

What can be considered a work of art in an age of mechanical reproduction? A damn fine cocktail, for one — which, thanks to an increased interest in mixology, may be the reason we’re (finally!) seeing a subtle decline on the PBR popularity scale. To feed (or rather, water) this trend, and just in time for a deep winter warm-up, the folks at Art in the Age of Mechanical Reproduction (AITA) have teamed with a group of local artisans on "Cultivating the Cocktail," a month-long exhibition of the tradition and craft behind the perfect mixed bev.

Participants will learn about the history of distillation and fermentation as they concoct delectably potent potables. Ingredients will include AITA’s signature spirits Root and Snap, and will be infused with the flavors of Philly’s own Gradman Bros' Revolution Cider, Spring Hills Farm organic maple syrup, and bitters (in flavors like wormwood aromatic and vanilla kumquat) from Hella Bitters of Brooklyn.

Opening reception tonight, 6-8 p.m., free, through Jan. 29, Art in the Age, 116 N. Third St., 215-922-2600, artintheage.com.