News and Press

Aspen Peak Magazine features ROOT

12/29/2011
Case Study Image

Riding the Wave

The event culminated with a presentation and conversation by Dr. Sylvia Earle and Ted Turner. As guest sipped organic Root cocktails, Ocean Elder Sir Richard Branson joined the converstaion by video while actress and activist Daryl Hannah emceed the evening. 

Read more

Pulp Lab features ROOT

12/28/2011
Case Study Image

Art in the Age ROOT 

While we certainly enjoy cozying up to a good gin and tonic to help take the edge off, the foodie in us often desires something a bit different, more tantalizing to the taste buds. That’s where the uniquely delicious, certified-organic Art in the Age ROOT comes into play. “What’s that?” is probably running through your mind right now.

 

Well, here’s what the creatively innovative Philadelphia general store has to say about the origins of its delectable decoction:

 

"ROOT traces its heritage all the way back to the 1700s when colonists were first introduced to the Root Tea that Native Americans would drink as an herbal remedy. Brewed from sassafras, sarsaparilla, wintergreen birch bark, and other roots and herbs, Root Tea was used to cure a variety of ailments. As colonial settlers passed the recipe down from generation to generation, the drink grew in potency and complexity. This was especially true in the Pennsylvania hinterlands where the ingredients naturally grew in abundance. These homemade, extra-strong Root Teas were a favorite in colonial homes and public houses all over the northeastern colonies."

Read more

Sugarhousedetroit.com features ROOT

12/24/2011
Case Study Image

Day 7: Root Beer Flip!

Me? I’m a root beer guy. And I’m also a BLT guy. But in terms of drinks, I’m a root beer guy. Unless I’m drinking whiskey, in which case I’m a drunk guy. Either way.  This drink here?  Well… It’ll knock your dick in the dirt.  (Which is an expression that a friend of mine used to say quite a bit, but I’ve never honestly understood what it meant. (Until now.)

Read more

SimplyLifeBlog features Mavea

12/23/2011
Case Study Image

 Happy Holidays: Mavea Water Filter Giveaway!!

We all know what December brings: egg nog, wine, hot chocolate and frothy drinks being passed around left and right.  Well let me tell you, I’m the first one to happily accept that warm cup of cocoa on a chilly day or take that sip of wine with friends over dinner. However, in addition to enjoying these fun drinks, I do always try and make sure I’m drinking plenty of water each day.

Read more

Three Clever Sisters features Mavea

12/23/2011
Case Study Image

New Water Filter! (Mavea Review)

Considering Portland recently was in the nation’s attention for its water reservoir being tainted by a childish prank, it’s no surprise I’m inclined to reach for the filtered water.  Yes, some stupidhead thought it would be funny to relieve himself in the Mt. Tabor water reservoir  – but per this story he thought it was sewage treatment plant – “no disrespect!”  The authorities tried to assure the fair citizens of the Rose City that the amount of contamination was inconsequential given the reservoir’s size, but the “yuck” factor won out.  The city drained the reservoir and for the most part I filter my water.

Read more

Philly Homegrown features RHUBY and SNAP

12/22/2011
Case Study Image

Philly Homegrown Holiday Drink Round-Up

With the holiday shopping season upon us, we thought it might be helpful to give a few suggestions on where you could stop, take a break and actually enjoy some holiday spirit(s). Below is a list of some of our favorite haunts and festive drinks, with a slight locavore bent, of course!

Read more