News and Press

Branding Pioneer, Steve Grasse Featured On Treehugger.com

05/17/2010
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Hyper-Local Liquor: Tobacco Branding Pioneer Finds Redemption

With a business model that combines sex, drugs and rock n roll with, quote, "cool shit", you'd expect a talk by branding pioneer Steven Grasse to be provocative. But with a professional background in branding cigarettes and sneakers, you might not expect it to be particularly note worthy for TreeHuggers. However, you'd be wrong.

Because what do you do once you've made a fortune selling tobacco? Why, you move on to booze of course. But this is no ordinary booze. In fact, by combining ultra-local (and I do mean ultra-local!), sustainable agriculture with a love for cultural exploration and serious fun, I would argue that it is a beautiful example of where business should be headed. This presentation is worth checking out, whether you drink or not.

 

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Philebrity.com Hypes PSFK Conference Speaker Steve Grasse

05/17/2010
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Recommended Viewing: Steve Grasse On Steve Grasse

Pretty interesting talk given recently by the Gyro/Quaker City Mercantile honcho. Big reveal: G-Mart was “successful.” Small reveal: Grasse likes boobies. [via PSFK]

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Curated Blog Hypes Quaker City and National Liberty Museum

05/14/2010
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NATIONAL LIBERTY MUSEUM “HEROES OF CHARACTER” Posters:

In conjunction with Heroes of Character, an exhibition dedicated to highlighting people who uphold virtues of freedom and democracy, Philadelphia’s National Liberty Museum has worked with local firm Quaker City Mercantile to produce five posters inspired by the exhibition. Five contemporary artists -  Dave Kinsey, Jim Houser, Jeremy Tinder, Thom Lessner and Allison Cole – put their spin on five heroes – Yao Ming, Mother Teresa, Susan B. Anthony, Roberto Clemente, and César Chávez.

The posters are for sale direct through the museum site, and proceeds go to funding the museum’s mission.

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AdPulp Posts about Quaker City Mercantile and National Liberty Museum

05/11/2010
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Philadelphia's National Liberty Museum is promoting its Heroes of Character exhibition, website and education program with posters created by Philadelphia-based agency, Quaker City Mercantile.

Other posters in the series feature Yao Ming, Mother Teresa, Roberto Clemente and César Chávez. Posters will be mailed at no charge to the first 1,000 people and 5,000 teachers, respectively, to "like" the exhibit on Facebook.

"At the National Liberty Museum, our mission of character education extends beyond our physical walls," said Gwen Borowsky, chief executive officer of the National Liberty Museum. "These images are another way we're engaging students, teachers and parents across the country with our Heroes of Character exhibition."

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Design Noted.com Hypes Steve Grasse and Quaker City Mercantile

05/10/2010
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Fav. Speaker at PSFK Conference New York Steven Grasse Video is Up 2010

 

This is a must see video for anyone in the creative field. Steven Grasse talks about a creating his own brands. His cycle of design is insane. PSFK has more about him on their site.

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PSFK.com Features 2010 Conference Speaker, Steven Grasse

05/10/2010
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(Video) Steven Grasse: PSFK Conference New York 2010

At our recent New York Conference, maverick creator-entrepreneur Steven Grasse closed out the day’s discussions with a spirited talk about his journey from disgruntled ad man to revolutionary businessman. He spoke candidly about his inspirations, trials and tribulations, and his passion for living a life driven by art, authenticity, and conscience.

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