News and Press Features ROOT

Case Study Image

The Roots of Root Beer

Hit AITA this Fri to gain knowledge on root brewing, used to make drinks from the eponymous "beer" to AITA's own Root liquor.

Read more

Philadelphia Weekly Style Blog Features Art in The Age

Case Study Image

AITA T-Shirt Sale

If you’re anything like me, you’ve probably spent the last several weeks staring at your closet, stunned by the fact that every piece of non-winter clothing you own is not just ugly, it’s downright tragic. (If I had just a little bit less dignity, I would post a photo of the EIGHT ratty black tank tops I found while cleaning out my closet.)

Which is why I’ve been online shopping like it’s my job. (And in the sense that I get to post about it here, it is!)

Read more

Branding Pioneer, Steve Grasse Featured On

Case Study Image

Hyper-Local Liquor: Tobacco Branding Pioneer Finds Redemption

With a business model that combines sex, drugs and rock n roll with, quote, "cool shit", you'd expect a talk by branding pioneer Steven Grasse to be provocative. But with a professional background in branding cigarettes and sneakers, you might not expect it to be particularly note worthy for TreeHuggers. However, you'd be wrong.

Because what do you do once you've made a fortune selling tobacco? Why, you move on to booze of course. But this is no ordinary booze. In fact, by combining ultra-local (and I do mean ultra-local!), sustainable agriculture with a love for cultural exploration and serious fun, I would argue that it is a beautiful example of where business should be headed. This presentation is worth checking out, whether you drink or not.


Read more Hypes PSFK Conference Speaker Steve Grasse

Case Study Image

Recommended Viewing: Steve Grasse On Steve Grasse

Pretty interesting talk given recently by the Gyro/Quaker City Mercantile honcho. Big reveal: G-Mart was “successful.” Small reveal: Grasse likes boobies. [via PSFK]

Read more

U Wish U Hypes Piazza Weekend With Art in the Age

Case Study Image

Fashion Weekend @ the Piazza at Schmidt’s

The Piazza at Schmidt’s is showing no signs of slowing down when it comes to fun events outdoors.

Earlier this month there was Restaurant Weekend and the Equality Forum’s SundayOUT!. And now, the Piazza is hosting their first annual Fashion Weekend.

From 9am to 3pm, on May 15th and 16th, visitors to the Piazza will be able to meet local designers, shop at local boutiques, and catch a live fashion show at noon.

Participating designers and boutiques include Duke & Wilson, Showroom 77, Art in the Age of Mechanical Reproduction, Posh Boutique, and many, many more.

Read more Features Art in the Age Bugbots

Case Study Image

Make Bugbots With Art in the Age!

In their quest to bring upon the inevitable robot uprising, next Wednesday, May 12th, from 6pm to 8:30pm, the folks from the Schuylkill Center for Environmental Education are working with Art in the Age of Mechanical Reproduction (those are some long names) to host a Bugbots workshop.

What are Bugbots? According to Art in the Age, “they’re little kits that gather solar energy and release it in bursts to power two small motors, similar to the ones your cell phone needs to vibrate, which in turn causes them to scoot around randomly. Much like bugs.”

Read more